Life: Mostly Harmless!
Life: Mostly Harmless
Turning Pet Peeves into Unique Selling Propositions
Looking for what makes your small trade business unique and why people should hire you? Find client pet peeves with your industry and do the...
Tales from the Shed
My ancient lawnmower grumpily skulked in my garden shed. It hated the sunshine and being removed from the cool dark cave. It hated, even more, being...
7 Business Lessons from Human Resources
I was not always a small business copywriter and web designer. My first role out of uni was as a Personnel Officer with 500 staff in freshly built...
Small Business Owner Overwork Syndrome
As a small business owner, do these 10 signs of overwork syndrome sound familiar? Here's my experience of coming back from the brink! Ask small...
Finding Your USP Sweet Spot
How to find the sweet spot between what you know, love & what people will pay for in your small business. A model to make it easier!Are you a...
Getting Unlost & Unstuck
Tears were pricking at the back of my eyes. I was gripping the car’s steering wheel so tightly that it left indentations on my fingers. Waves of...
Going Viral: Lessons from Delivering a Home Run
Everyone wants a social media post that goes viral. 99.99% of posts don’t make it huge. This is the story of Pippa & a loving postie, who hit...
The World’s Most Successful Entrepreneur (That No-One Knows About)
Forget Steve Jobs. The entrepreneur that most changed consumer behaviour is a relative unknown – even though you use his invention daily. Shopping...
Love in the Pleats
"You know you don't have to do this mum," said my youngest daughter with her arms around me. "I know .... I want to do this for you," I said with a...
Epic Fails: Stuff Dad Never Told Me About Small Business
Small business is damn hard. here are my hard won lessons from my first 10 years running a small business. Small business is hard. Damn hard. If you...
Reflections on Over a Decade in Business
Brisbane Copywriter and Web Designer, Ingrid Moyle reflects on the quirky clients she has helped in a decade of service with Heart Harmony...
What the Flu Taught Me About Life
This week I have been sick. Not the kind of "sick" snarled by a teenager wearing trousers that show more of their undies than a Victoria's Secret...